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WAVE 2017 Interview: Sophie Morris, Strategic Marketing & Sponsorship Director, Millharbour Marketing

[fa icon="calendar'] 31/08/17 14:00 / by Caroline posted in WAVE 2017, employee advocacy, employee engagement, social media brand advocacy, influencer marketing, WAVE 2017 Summit, Sophie Morris, Millharbour Marketing, European Sponsorship Association, Loughborough University London, Chartered Institute of Marketing, Event sponsorship, event amplification, Fan advocacy, Brand awareness

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Sophie Morris is Strategic Marketing & Sponsorship Director, Millharbour Marketing and a Board Director of the European Sponsorship Association (ESA). She is also a Guest Lecturer at Loughborough University London and Chartered Marketer & Fellow of the Chartered Institute of Marketing (CIM).

We're pleased to announce that Sophie will be speaking about how fan advocacy is changing event sponsorship at the inaugural 'WAVE 2017: The Influencer Marketing Summit' on 14th November at Kings Place, London. 

We sat down for a chat with Sophie recently to look at what inspires her, how employees and customers can influence events and how brands can amplify events effectively.

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