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Can we run our employee advocacy programme in different languages?

[fa icon="calendar'] 11/07/18 13:17 / by Nigel posted in social media brand advocacy, employee advocates, employee advocacy tool, HR, HR software, employee advocacy, Languages, Multi-language

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Global organisations can expect the best employee advocacy platforms to offer multiple languages to activate advocates internationally and drive global reach and relevance.

Having a mobile-first, multi-language employee advocacy app means you bring together a disparate workforce and maximise access to relevant content. Here are a few more things to know before starting your employee advocacy programme.

 Getting started in employee advocacy? Find out more here.

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NEW Webinar: Why will candidates choose you? How employee advocacy is creating a revolution in talent acquisition

[fa icon="calendar'] 15/06/18 14:48 / by Caroline posted in employee advocates, employee advocacy platform, employee advocacy, employee advocacy programme, Employee advocacy marketing, recruitment, Talent acquisition, recruitment process, candidate process, HR

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We’re excited to announce that in our next webinar Robert Peasnell, MD, TMP Worldwide will join Andrew Seel, CEO at Qubist to discuss how organisations can influence today’s job applicants to choose you.

The live webinar ‘Why will candidates choose you? How employee advocacy is creating a revolution in talent acquisition’ will take place 3rd July, 4pm (BST), 8am (PT), 11am (ET).

The webinar will discuss who influences the people you’re trying to reach, explore various case studies from Qubist and TMP Worldwide, and how working with employee advocates helps enterprise businesses gain a competitive advantage.

To attend the webinar, register your interest here

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We want to reach a new talent pool – can employee advocacy help?

[fa icon="calendar'] 05/06/18 11:07 / by Nigel posted in social media brand advocacy, employee advocates, Talent acquisition, recruitment, employee advocacy tool, HR, HR software, employee advocacy

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There’s clear evidence to show how a diverse workforce can give companies a competitive advantage, brands are more likely to outperform their competitors by 35% according to research from McKinsey. So, how can brands recruit effectively to ensure they are getting a rich variety of talent?

An employee advocacy platform like Qubist provides bespoke word-of-mouth marketing that delivers significant return in relevant candidates. We’ve had a number of conversations recently where companies are looking to attract a new talent pool – here’s an overview of how introducing a formal employee advocacy programme can help meet this challenge.

Now read: How employee advocacy drives talent acquisition

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Employee Advocacy: How Sky is leading the way in talent acquisition

[fa icon="calendar'] 28/02/18 16:00 / by Mark Henshall posted in advocate marketing, influencer marketing, Sky, Talent acquisition, recruitment, HR, employee advocacy

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The cost of replacing one employee stands at £30,614 according to a report by Oxford Economics and Unum. And with competition mounting to secure the brightest minds, companies increasingly need to create localised strategies to find new ways to attract and retain the best talent and drive down recruitment costs.

Sky is one forward-thinking company that is using its employee advocates and networks to secure diverse talent and win a range of awards. Below we take a look at the recruitment challenge facing businesses in 2018 and how Sky is getting the edge.

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How Iceland Foods increased brand awareness and growth through their employee advocates

[fa icon="calendar'] 20/09/17 14:14 / by Nigel posted in employee advocacy, employee engagement, social media brand advocacy, influencer marketing, Iceland Foods, supermarkets, FMCG, HR

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The supermarket sector is fiercely competitive. In an innovative step to increase brand awareness and growth, Iceland Foods adopted employee advocacy platform, Qubist, to scale up its existing programme.

The ‘Iceland Insiders’ programme for employees switched on 450 advocates within the first 3 months resulting in 37.8 million impressions. Here’s how they did it:

 Download the Iceland Foods Case Study

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Taking control: Employee Engagement without the confusion

[fa icon="calendar'] 01/08/17 10:27 / by Caroline posted in WAVE 2017, employee advocacy, employee engagement, social media brand advocacy, influencer marketing, Employee influencers, HR, HR software, employer branding

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Doing ‘digital’ has always put the frighteners on some brands that worry, quite understandably, about losing brand consistency as their messaging is created across different social platforms.

In the area of social media employee engagement specifically, these fears seem heightened, as brands believe it will lead to a chaotic situation where multiple interactions dilute rather than strengthen the message, or even worse cause confusion.

Here’s why that just doesn’t need to happen...

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How Icelandair uses employee engagement to improve customer service

[fa icon="calendar'] 20/06/17 11:26 / by Mark Henshall posted in advocate marketing, social media advocacy, employee advocacy, Infuencer Marketing, employee retention, employee loyalty, WAVE 2017, HR, employee engagement, customer service, customer journey, aviation, travel, travel marketing

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Icelandair is capitalising on its innovative buddy system (featured recently in a Qubewhite paper) that teams customers with an employee to show them the best of the island, to launch a new free service,Icelandair Stopover Pass.

Have you got your ticket yet for WAVE 2017: The Influencer Marketing Summit, 14th Nov, London? 
Book your seat now to enjoy early bird prices.

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How an advocacy programme will help you retain great staff and customers

[fa icon="calendar'] 11/05/17 07:45 / by Nigel posted in advocate marketing, social media brand advocacy, employee advocacy, employee engagement, HR, social media employee advocacy, HR software, Personal development, Workforce, war for talent, customer advocacy, employee advocacy platform, employee advocacy programme, employee advocacy tools, employer branding

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Brand advocacy is a truly powerful tool. Harnessing your loyal customers and committed employees to share their pride and confidence in you can be transformative.

It’ll raise your profile in the most timely, contagious and positive way.

But of course in order for this to happen you need loyal customers and committed employees in the first place.

And then you need to hang on to them.

Getting started in employee advocacy? Find out more here.

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How social media employee advocacy can be truly transformative

[fa icon="calendar'] 08/05/17 11:33 / by Nigel posted in advocate marketing, social media brand advocacy, employee advocacy, employee engagement, HR, war on talent, social media employee advocacy, social business, HR software, employee benefits, human capital, Personal development, Workforce, employee advocacy platform, employee advocacy programme, employee advocacy tools, employer branding

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It’s quantifiably more powerful for an employee to share a message than a company itself: that’s shown.

Because, of course, people listen to other people: we’re not so interested in brands telling us they’re great.

Indeed, as reported in this LinkedIn guide, ‘according to the Edelman Trust Barometer, people are 3x more likely to trust company information shared by an employee than that shared by a CEO’.

Getting started in employee advocacy? Find out more here.

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