Learn More

DO THINGS THAT MAKE A DIFFERENCE

How Employee Advocacy makes a huge impact on talent acquisition

[fa icon="calendar'] 20/11/18 18:06 / by Caroline posted in social media brand advocacy, employee advocates, employee advocacy platform, employee advocacy, employee advocacy programme, Employee advocacy marketing, HR Tech, recruitment, recruitment process, Talent acquisition

[fa icon="comment"] 0 Comments

An employee advocacy programme can fundamentally transform the recruitment process and your ability to attract the best talent on the market, and hold on to them.

At Qubist, we've seen this success first hand across multiple sectors and below is  snapshot of some of the media coverage we've had explaining how employee advocacy can deliver sustainable results with the right tech and methodology.

See the Qubist technology behind successful employee advocacy programmes  globally

Read More [fa icon="long-arrow-right"]

5 ways to drive a successful employee advocacy programme

[fa icon="calendar'] 21/08/18 11:42 / by Caroline posted in social media brand advocacy, employee advocates, employee advocacy platform, employee advocacy, employee advocacy programme, Employee advocacy marketing, HR Tech

[fa icon="comment"] 0 Comments

What makes an employee advocacy programme successful in the long run?

To make sure your new programme starts very strongly and then continues to grow and deliver sustainable results, take a look at Qubist's insights on how to drive a successful employee advocacy programme below.

See the Qubist technology behind successful employee advocacy programmes  globally

Read More [fa icon="long-arrow-right"]

#LifeatSky: How Sky has driven recruitment through employee advocacy

[fa icon="calendar'] 17/07/18 15:12 / by Mark Henshall posted in advocate marketing, employee advocacy, employee advocacy programme, employee advocacy platform, employee advocacy tool, employees sharing, social media sharing, Sky, recruitment, Talent acquisition

[fa icon="comment"] 0 Comments

Take a look at the #LifeatSky hashtag and you’ll see a very active feed with employees busily tweeting across a huge range of topics from volunteering at beach cleans and women sharing their experiences on the Engineer Training Programme to snapshots of workplace gardens, teams attending award dinners and updates from presenters and correspondents such as Kay Burley, Sarah Jane Mee and Beth Rigby.

What comes across is authentic enthusiasm from staff who have been empowered to share their experiences and tell their own stories in a natural way through an employee advocacy programme. #LifeatSky reflects Sky’s vision and values and, importantly, its trust in its colleagues to speak for themselves with passion and integrity.

Qubist powers global brands. Get in touch for a demo.

Read More [fa icon="long-arrow-right"]

Do employees mind being asked to share content on their personal networks?

[fa icon="calendar'] 13/07/18 11:42 / by Mark Henshall posted in advocate marketing, employee advocacy, employee advocacy programme, employee advocacy platform, employee advocacy tool, employees sharing, social media sharing

[fa icon="comment"] 0 Comments

We are often asked, will employees want to share brand content to their own personal networks?

Having successfully guided global companies through this process to roll out their employee advocacy programmes, below we look at the key reasons your staff will want to get on board and share your content in the long-term.

Qubist powers global brands. Get in touch for a demo.

Read More [fa icon="long-arrow-right"]

Is an employee advocacy programme an alternative to our Intranet?

[fa icon="calendar'] 04/07/18 15:00 / by Caroline posted in social media brand advocacy, influencer marketing, employee advocates, employee advocacy platform, employee advocacy, employee advocacy programme, Employee advocacy marketing, disparate workforce, internal comms, employee comms, Intranet

[fa icon="comment"] 0 Comments

Only 13% of employees use a company intranet according to research by Hinge & Social Media Today, a statistic that reflects the problem enterprise businesses are having in communicating with a disparate workforce. Impacting all sectors from fashion retail and supermarkets through to auto, finance and travel, using new tech solutions to communicate consistently and efficiently with staff is a growing concern for the C-suite.

If your intranet isn’t helping employees connect and engage with your organisation, it will impact productivity, culture and ultimately turnover.

Productivity improves by 20-25% in organisations with connected employees according to The McKinsey Global Institute - that equates to revenues worth $1.3 trillion per year.

Below we take a look at why you should consider an employee advocacy programme as an alternative to an Intranet to build better workplace communications.

 Employee Advocacy – How it brings together a disparate workforce

Read More [fa icon="long-arrow-right"]

Beyond Paid Media: How Employee Advocacy drives ROI

[fa icon="calendar'] 27/06/18 15:41 / by Mark Henshall posted in advocate marketing, employee advocacy, employee advocacy programme, employee advocacy platform, employee advocacy tool, paid media, Advertising, Digital advertising, ROI

[fa icon="comment"] 0 Comments

Paid advertising is suffering huge spending cuts as marketers question its relevance and effectiveness for today’s consumer. P&G has cut its agency spend by $750m in the past three years and plans to increase that figure to $1.2bn by 2021.

The exponential rise in ad blockers demonstrates consumers are voting with their feet to experience content in ad-free environments. In an age of transparency and fake news, mass advertising feels ham-fisted and just doesn’t cut it any more. To compound this, paid costs are rising sharply as platforms reach maximum ad load. Facebook CPMs increased by 171% during the first half of 2017 alone according to adstage.

Employee advocacy has gained traction for CMOs as a more direct approach to consumers, which delivers stronger ROI. Below we take a look at how it delivers on the bottom line.

 See 'How employee advocacy increases marketing reach and engagement'

Read More [fa icon="long-arrow-right"]

NEW Webinar: Why will candidates choose you? How employee advocacy is creating a revolution in talent acquisition

[fa icon="calendar'] 15/06/18 14:48 / by Caroline posted in employee advocates, employee advocacy platform, employee advocacy, employee advocacy programme, Employee advocacy marketing, recruitment, Talent acquisition, recruitment process, candidate process, HR

[fa icon="comment"] 0 Comments

We’re excited to announce that in our next webinar Robert Peasnell, MD, TMP Worldwide will join Andrew Seel, CEO at Qubist to discuss how organisations can influence today’s job applicants to choose you.

The live webinar ‘Why will candidates choose you? How employee advocacy is creating a revolution in talent acquisition’ will take place 3rd July, 4pm (BST), 8am (PT), 11am (ET).

The webinar will discuss who influences the people you’re trying to reach, explore various case studies from Qubist and TMP Worldwide, and how working with employee advocates helps enterprise businesses gain a competitive advantage.

To attend the webinar, register your interest here

Read More [fa icon="long-arrow-right"]

Employee Advocacy: How it helps bring together a disparate workforce

[fa icon="calendar'] 25/05/18 11:51 / by Caroline posted in social media brand advocacy, influencer marketing, employee advocates, brand advocates, advocate marketing, employee advocacy platform, employee advocacy, employee advocacy programme, Employee advocacy marketing, disparate workforce, internal comms, employee comms, HR Comms

[fa icon="comment"] 0 Comments

Colleagues who are not office-based present a challenge to any company looking to keep all their staff connected, engaged and empowered.

Making sure employees are informed and receive consistent communication is a key benefit in adopting an employee advocacy programme. Below we offer some expert guidance on how Qubist has helped clients bring together and motivate a disparate workforce for measurable results.

 Our employees share already - why will an advocacy tech platform help?

Read More [fa icon="long-arrow-right"]

Our employees share already - why will an advocacy tech platform help?

[fa icon="calendar'] 09/05/18 15:59 / by Mark Henshall posted in advocate marketing, employee advocacy, recruit advocates, employee advocacy programme, employee advocacy platform, employee advocacy tool, influencer marketing, employee engagement, brand advocacy, content sharing

[fa icon="comment"] 0 Comments

If your company’s employees are already sharing brand content organically, it’s a great indicator of a good cultural fit for a more structured advocacy programme in your company. The value in rolling out a formal programme is to use the tech and methodology that sits behind it to scale up, measure results and build a sustainable approach.

Candidates are 40% more likely to put in an application if they are familiar with the company brand according to a recent Glassdoor report, so for talent acquisition getting an employee advocacy programme in place will have huge benefits. Here are some reasons to get started from Qubist’s experience working with the UK’s leading brands.

Qubist powers global brands. Get in touch for a demo.

Read More [fa icon="long-arrow-right"]

Employee Advocacy Programmes: What data do we get to measure progress?

[fa icon="calendar'] 09/05/18 14:47 / by Caroline posted in social media brand advocacy, influencer marketing, employee advocates, brand advocates, advocate marketing, employee advocacy platform, employee advocacy, employee advocacy programme, Employee advocacy marketing, data, ROI, Measurement

[fa icon="comment"] 0 Comments

One of the biggest benefits of running a tech-driven employee advocacy programme is the ability to harness relevant, real time data to build a commercial advantage. Working with leading UK brands, we understand the importance of being able to access and measure data in real-time to drive sustainable results.

Below we give some expert guidance on what kind of data you should be looking to have access to when you start your employee advocacy programme and why this functionality is critical to drive outcomes that tie back into wider business objectives.

Qubist powers global brands. Get in touch for a demo.

Read More [fa icon="long-arrow-right"]

Subscribe to Email Updates

Lists by Topic

see all

Posts by Topic

see all

Recent Posts