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Qubist present at the CMA's The Future of B2B Marketing Summit

[fa icon="calendar'] 18/04/18 12:34 / by Caroline posted in social media brand advocacy, influencer marketing, employee advocates, brand advocates, advocate marketing, employee advocacy platform, employee advocacy, employee advocacy programme, employee advocacy content, Content Marketing Association, qubist, B2B, B2B Marketing

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Qubist CEO, Andrew Seel, spoke at the CMA's 'The Future of B2B Marketing' summit yesterday on how B2B brands can build thought leadership through tech-driven employee advocacy programmes to create huge engagement and awareness around their content.

Entitled 'Are your best influencers right in front of you?', Andrew explored how B2B brands can switch on employee advocates to build thought leadership, and drive authentic brand reach and engagement. Audience members learned how to  scale up activity with insights into employee advocacy programmes that deliver measurable and sustainable business results. Read more below...

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