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How to increase reviews for your travel brand: Five takeaways

[fa icon="calendar'] 11/11/16 12:11 / by Mark Henshall posted in advocate marketing, customer advocacy, consumer advocacy, travel marketing, travel reviews, airbnb, influencer marketing, UGC

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This week Qube Media ran the latest of our events on advocate and influencer marketing in London looking specifically at the travel space and how travel reviews are a must-win area for brands.

Using Airbnb as a case study we examined how the travel review space has evolved, how brands can generate more positive word-of-mouth from advocates and influencers, and how brands can win this digital marketing battle in 2017.

This is clearly an exciting and fast-moving space, which generated a lot of discussion. Below are five key takeaways to help you get the competitive edge in 2017.

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